Seedlings. Uprooted.
A children's urban gardening kit designed to sit on apartment window sills, to grow a love and respect for nature’s process and healthy eating.
Uprooted is a festival, held in Central Park, sponsored by Seedlings where children can explore the process of growing their own food, while learning about how to live a healthy lifestyle. The branding features "fruit stamps" to convey playfulness and exploration that children can have with trying new foods.